Retail Inspired exists because independent retailers deserve the same quality of expert support that big brands have always had access to without the corporate price tag.
Founded in 2018 by Jo Wynn-Carter, a retail and place specialist with 30 years of experience from shop floor to boardroom,
Retail Inspired supports three groups of people: independent retailers trying to grow or survive in a challenging market; local authorities, BIDs and CICs working to regenerate and sustain vibrant town centres; and visitor economy organisations seeking to attract and retain visitors to their destinations.
We do this through practical business guides and toolkits, hands-on consultancy and business support programmes, place branding and destination marketing, and digital and social media strategy.
Our guides are available now via our resources page – practical, plain-English tools written from real retail experience.
Our consultancy services:
- Brand Strategies & Development
- Town centre health checks
- Social media marketing management
- Place brand/destination marketing/content marketing
- AI for Independent businesses
Shop owner testimonial:
“Meeting and working with Jo Wynn- Carter opened my eyes to so many more opportunities. Talking to someone who generously shared her experiences both positive and negative was what l had always hoped for.
The retail world can be quite secretive so having a way into the business of selling was transformative. I learnt how to create a ‘shop window’ and with this new vision my confidence grew as a retailer.
I have been given a blueprint for the future of my business in my shop and online.
There can never be substitute for the sharing of actual experience and growth of retail wisdom.
This experience has been nothing less than life changing.”
Sue, Kent – Independent shop owner.