d have been commissioned by local authorities throughout 2018 and delivered a number of projects and evaluations to support the evolution of town centres, providing direction and advice to enable the development of a more strategic approach towards identifying new development opportunities and innovative ways of enhancing town centres, including delivering initiatives to improve the townscape, retail and leisure offer in the medium term.
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Have you considered selling on social media as part of your strategy?
Social media for many of us is part of daily life. Brands embracing this to maximise engagement have until quite recently done so with the view that this will drive sales to their website or bricks & mortar stores.
There is so much to consider when embarking on property investment to have a positive impact, considering the overall Place Branding Strategy and how much of the town's property should remain pure retail or be converted to office space to support the retailers.
As major stakeholders in their towns Local Authorities have come under increasing pressure to support their high streets and invest in property to halt the decline of our town centres. Who better to revitalise and inject a sense of community spirit and take the steps needed to reinvigorate failing high streets?
As customers we now have the convenience to shop, bank and live our lives online and this will not change, therefore shopping centres, town centres and high streets are each facing their own pressures from the radical changes. In this post we're exploring the opportunities for traditional shopping centres, as in the past they easily attracted well-known retailers and are now struggling to retain businesses and keep the consumer interested; these centres cannot fail as they are the core of activity in many towns.